Strategy or Mindset – what matters more?

Oct 8, 2021

We need both strategy & mindset to be successful in business:

  • Strategy is the outer game of success – what is the best way to accomplish our business goals? How are we going to get from A to B to C? It’s the tactical, practical side of things.
  • Mindset is the inner game of success – what goes on inside our minds and how does that affect our actions? Where do we stop ourselves?

It’s not hard to find good strategy these days. There are endless trainings, books and programs out there that can lay out the path to get from A to B to C. Doesn’t matter if you are wanting to learn how to hire better or create a strong marketing funnel – a quick search online will have many solutions right at your fingertips. Heck, we can even find all the strategy we need for free on YouTube.

Strategy matters, but it’s not the bigger challenge for most of us.

What matters more is what we tell ourselves. Our thoughts, beliefs and fears. Things like:

“I don’t know enough yet”
“Once I have more experience then I’ll be able to….”
“What if it doesn’t work out?”
“I’m scared I’ll mess this up!”
“What will they think of me?”
“Everyone else seems to have it all figure out – why am I struggling?”
“I’ve tried this before and it didn’t work”
“I know what I need to do, but I just can’t seem to get it done…”

I could go on – and I suspect you could add more of your own stuff to this list.

Any one of these things can stop us in our tracks. Stop us from taking action on the strategies we know are effective. Cause us to self-sabotage ourselves every step of the way.

And it’s totally normal to feel this way – to have worries, doubts and fears. I like to say mindset is 83% of the journey (not an official statistic, but certainly reflective of my personal experience as well as that of my clients.)

It can also be our biggest ally, when we are able to get our mindset on track and working with us (instead of against us.)

I’m curious – how important is mindset in your success journey? Hit reply and let me know.

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