Why are certification/licensing programs so hot right now?

Feb 2, 2021

[Creating a Certification Series]

Why are certification/licensing programs so hot right now? Two reasons… 🔥🔥

#1 – They are an awesome way for YOU – the business owner – to leverage your IP into a long-term, recurring revenue stream. One that requires LESS of your time and energy to deliver (especially once the program is up and running) and continues to make you money year after year… 🙌

It’s an ideal model when you’ve created an powerful process/methodology that you know works – that you’ve been using in your own business for years to create results for your clients.

#2 – A certification is a quick & simple way for your (potential) clients to start and/or grow their business!

It’s the difference between someone creating their thing from scratch – trying to figure out their own process/method through trial & error (which can take months or even years!)

Vs. them taking what YOU have already created, plugging it into their business and fast tracking to success because they are using something that works. 💪

It’s a true win-win model – huge value for both sides!

When I created my Certified OBM® training years ago I was able to give my students everything I had learned already to be a successful OBM. All the knowledge, tools and processes they needed… so instead of them having to figure it all out they had the path laid out for them.

It’s been the backbone of my business for over 10 years now, providing a healthy income for me month after month with only a few hours of my time required… and launching the businesses of thousands of Certified OBMs who are out there rocking it. <– Doesn’t get any better than that! 💜

Interested in creating a certification? My Certification Accelerator will take your program from concept to first sale in 6 weeks – learn more here. 



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