CEO mode 

Mar 6, 2020

There are two ways we can run our business:

  1. Solo mode
  2. CEO mode

Solo mode is when we look at our business through the lens of ME

“What do I want/ not want? What’s best for me?”

CEO mode is when we look at our business as a separate entity. As something that stands on it’s own, separate from us.

“What is best for the business? What does the business want/not want right now?”

Depending on which lens we are looking through at the moment, the answers could be very different.

You might think this is about the size of the business… a solopreneur is running in solo mode, and a bigger business is running in CEO mode.

That’s not always the case.

I know many a bigger business that is still being run in solo mode – where the owner of the company is making decisions based on what they want/don’t want… and not always based on what is best for the business.

Likewise, I know many a solopreneur that is running their business in CEO mode – where they are looking at what is best for the business, and not just at what they want/don’t want.

The truth is – as business owners there are often times where we are called to make decisions that we personally might not want to make. 

For example, around team… I’ve had many a conversation with business owners over the years who say:

“Tina, I know I should get more help but I just don’t want to spend that kind of money on hiring someone…”

I get it. YOU may not want to spend that money, but what does your business want?

Is your business at the point where team is becoming necessary? Where a lack of proper support is starting to hold back the business?


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