“I do this for my clients all the time – why can’t I do it for myself?”
I remember asking one of my mentors Fabienne Fredrickson this question a few years back and her reply was just that – we can’t cut our own hair (or at least we won’t do a very good job if we try.)
As the CEO of your company you need to be able to accept the fact that you can’t do it all on your own. There are times where you NEED to get help from the outside.
This is especially true when it comes to strategy:
- what is my vision?
- what is my WHY?
- what do I want to offer?
- who is it for?
- how much money do I want to make?
- how do I lay out a plan?
- how the heck do I get it all done?
If we try to figure this stuff out on our own we can easily get stuck and keep ourselves small. We can end up trying to answer the questions that we shouldn’t be answering. We might spin our wheels, waste time and money trying the wrong thing (when we could have simply asked someone who knows.)
If you are a purpose-led entrepreneur who is here to make an impact and make money you simply don’t have the time to waste. There are people out there who need what you have to offer, and if you are stuck they can’t find you.
What question have you been trying to answer for yourself? What project have you been keeping because you “should” be able to do it? Might be time to let go and reach out.
This is what being a CEO is all about.