Why people buy

Nov 15, 2011

Wow – I just watched this video and it knocked my socks off. TEDx talk with Simon Sinek – totally recommend taking 18 minutes to watch this one.

Love the golden circle – this really shifted my thinking on some key stuff that’s been “blocking” me in my biz:
“People don’t buy what you do they buy why you do it”
HMMMMMMMM… lots of mulling for me on that one right now. (You?)


  1. Leesa Barnes

    Juicy! Someone just recommended I watch his Ted talk after raving about his book in a video I just did. 

  2. Lori

    Um…yes…that puts a whole new spin on your why doesn’t it!


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