A surprising reason that you may not be closing sales

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It’s hard to make sales when you (secretly) don’t want to fulfill on what you are selling.

When you are selling out of habit even when you are bored out of your skull. (“I’ve always done this so I may as well keep doing it”)

When you are selling what you ‘should’ be selling even though you don’t enjoy the work (“people want it from me so I may as well offer it”)

It’s comfortable to do what we’ve always done. To offer what people keep asking us for.

But at a certain point you won’t be able to keep fooling yourself – trying to convince yourself it’s OK.

Nor will you be able to fool anyone else – they will (subconsciously) pick up on your ‘ick’ and you won’t get the sale.

This is one of the surprising – and often hidden – reasons why what used to work is no longer working. Why your business is stalling.

If you suspect this may be going on for you and would like some support click here to learn more about how I may be able to support you.

It’s not meant to be easy…

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“It’s not meant to be easy, but it certainly can be easier.”

I will admit that I am annoyed when people say things like

“When you love what you do you will never work a day in your life”

This implies that the journey is meant to be easy – that we aren’t on track if we are feeling challenged.

It’s BS.

When you are on track you WILL be challenged. There are days you may wonder if you have lost your mind. Or if you are really ‘supposed’ to be on this path.

If you wait for it to be easy then your calling – your purpose – might just pass you by.

Now this doesn’t mean you need to work yourself to exhaustion – working 24/7. Trying to please everyone else. Trying to be something you are not. That will only fill your calendar and drain your soul.

There is a sweet spot in the middle of challenge and easy – this is where the magic happens if you are willing to do the work.

Leadership is not a title

By | CEO Tips, Leadership, Team & Outsourcing | No Comments

leadership is not a title

Not everyone is a leader by title, but we can all be leaders by choice.

A choice in who you show up as everyday.

A choice in what you focus on (common goals vs personal interests.)

A choice to speak up and share your wisdom & expertise (even when you aren’t specifically asked to do so.)

A choice to have the tough conversations and deal with challenges head on.

A choice to take radical responsibility in your work and do whatever it takes to honor commitment.

A choice to treat people with respect and trust that they are bringing their best to the table.

A choice to continually improve your leadership ability (there is no finish line.)

I don’t care if you are the CEO or the assistant – the face of the company or behind the scenes. How are you choosing to show up as a leader today?

Don’t expect to hire motivated people and not be challenged.

By | CEO Tips, Leadership, Team & Outsourcing | No Comments

Simon Sinek2Don’t expect to hire motivated people and not be challenged.

Motivated people are leaders – they aren’t ‘yes’ people.

They are going to challenge your ideas. They are going to ask why you want to do something (to ensure that it makes sense and they understand where it fits in the big picture.)

They are going to challenge your timelines – to ensure that they can do great work in a reasonable time frame (vs. scrambling to do everything last minute, dropping balls and ending up with a half-ass result.)

They are going to challenge how you think things should be done if  – based on their expertise – they know there is a better way to accomplish the goal. They aren’t just always going to default to ‘the way it’s always been done.’

They are going to get frustrated if you try to micromanage them – If you hold on too tight or hang over their shoulders watching their every move.

They will get bored and leave if you can’t make up your mind – if they are left waiting for you to decide what you want next.

They will get annoyed and leave if you keep changing your mind – there is nothing more frustrating to a motivated person than having to start over ‘yet again.’

Motivated people ask for your trust and clarity so that they can do what they do best.

Here’s to the motivated people in our lives and on our teams – together we can do it all (and more!)

How to Write in a Way That Transforms Lives

By | General Biz, Leadership | 2 Comments

Guest article by Graham White of Effective Ethical Marketing

inspirepeople

In a recent interview with Tina Forsyth (on Facebook), she asked about the “New Rules” of having successful transformational business.

Writing one’s story of overcoming adversity or achieving a unique result is a great way to make a connection, but today the standards for how we share this have risen to an incredibly high standard of authenticity. Here’s a few tips of how to hit that level of candor and connection:

1. “Write drunk – edit sober.” Hemingway

WRITE DRUNK

What this means is writing without any kind of filter about what people might think about what you’re sharing, but don’t publish it until your editor has gone through it.

Write as though you’re writing just to yourself in your journal and no one is ever going to see it, so you don’t have to filter your thoughts. Let it flow through spirit or let it pour out through emotion. Don’t let your head in to filter and edit.

If the idea of people reading and reacting to what you’ve just let out doesn’t make you uncomfortable, you probably left some form of filter on.

Many of the most viral pieces come from a place like this where the author was simply writing something for them self, and then for whatever reason they posted it and went to sleep.

EDIT SOBER

If you’re an experienced writer, you can do much of the editing process yourself. I have written thousands of articles over the past 5 years, but only posted a few hundred of them.

Even with all this experience I still use another editor that I trust to go through pieces before they’re posted. I choose someone knows me, knows my audience and has written hundreds of articles and had pieces that have gone viral and can feel what the intended audience feels.

A good editor will make sure that both you the writer and your audience are safe, while pushing you to dig into the deepest kind of connection you’re capable of.

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TRANSFORMATION vs. EMOTIONAL

2. “Write from the scar, not the wound.” Unknown

There is a fine line between authenticity and over sharing. The difference in those two energies is the key to being able to affect a difference.

It’s when we’re still actually living in that part of our story that the emotion is too raw – the difference between an ‘Honest cry’ and the ‘Ugly cry’ is a good example. One is irresistible, the other makes us feel like we’re being assaulted by emotion.

Authenticity is critical to social media platform as the past 7 odd years we have literally been trained to spot the difference between people who want something FROM us vs those who want something FOR us.

There’s a third category as well, and that’s people who are using the process of sharing to heal their own wound. While they are being authentic in the sharing of the story, the energy felt by the reader is uncomfortable because their is still unresolved pain or bitterness in how they write.

To change someone’s life, there must be a wisdom or result we have gained that others are looking for. That is accomplished by having a unique ability that gives us an advantage, or having gone through something challenging and made it through the fire to the other side.

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THE MOST POWERFUL WRITING IS CHANNELED

My most viral writing pours out of me without me feeling like *I* am writing it. I often come across these pieces on other pages and don’t recognize it as my writing until I see my name at the end because it was my gift that wrote it, not me.

That gift is something that I feel is separate from me, but resides in me. I feel that Graham the person is responsible for living my life in a way that the gift has the greatest opportunity to be triggered and flow through. (This piece, for example is part gift, part Graham. I’m feeling it, but it’s still running out through my head.)

The download is generally triggered either by a personal experience, or something that I read. In the case of this piece, it was inspired by speaking with Tina in our interview and realizing there are things I do intuitively in my writing and with my clients that create virality that I haven’t put into words before.

There are likely many other pieces that I do at an intuitive level that haven’t come out of my head yet. If you’re a writer who’s looking for that viral piece to click and wants some support, send me your question and maybe you’ll be trigger another piece to download.

Graham White is the former Head Coach for Harv Eker and works as a branding and marketing strategist for transformational catalysts. His natural ability to understand people’s innate gifts have been instrumental in connecting six, seven and eight figure authors, speakers and trainers to audiences who can’t wait to consume their brand. His passion is supporting people with a gift that they choose to change lives with and leave the world a better place than when they arrived.

3 signs you are entering your zone of genuis

By | General Biz, Leadership, Success Mindset | 7 Comments

One of my favorite books in the world is The Big Leap by Gay Hendricks – especially the part where he talks about the distinction between Zone of Excellence and Zone of Genius.
But the part that has always confused me is – how do I know what my zone of genius is? I’ve finally got that part figured out (yay!) and wanted to share with you the 3 signs that you are bumping up into your zone of genius in today’s new video.

 

3 Steps Ahead (a mini-article)

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I was thinking recently about something I learned from Thomas Leonard (founder of the coaching industry) at a coaching conference in 2002.

We do our best work when we are 3 steps ahead of those we are meant to serve.

If we are 10 steps ahead of someone then we may not be able to connect as deeply with who they are and what they need (and I dare say we may no longer desire to support them in the way they need – I know boredom kicks in for me here.)

If we are only 1 step ahead we may not yet have integrated our learning enough to be able to provide a deeper level of support. (Folks who learn something and teach it before they’ve actually lived it fall into this category – and we all know how annoying that is!)

3 steps ahead is the sweet spot – not too close, not too far.

If we embrace this concept then the truth is – we aren’t necessarily meant to do the same thing forever. If you are working to grow and evolve yourself this means you will be called to grow and evolve your business at some point as well (different clients, different offerings, etc)

It also means that we have to be willing to let go of the things that we have outgrown – the spaces where we are more than 3 steps ahead. I find something especially beautiful here – every time I am willing to let go it frees up space for someone else to step in to the place they are meant to serve.

For me this happens about every 3 years – I find myself in an up leveling cycle that requires me to make some changes. Sometimes the changes are big – sometimes they are subtle, but they always lead me to a greater expression of what I am meant to do.

I’m just coming out of my most recent up-leveling cycle and although it’s been tough – I am blessed to be on the other side and embracing my next 3 steps ahead mission. I know some of you are traveling this path right now – I am sending love and courage your way!

Great missions require a great deal of support

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It’s been almost 4 years since I got divorced, and although that time was challenging on many levels there was one thing that (secretly) hurt me the most.

It was when people would say “Tina, I’m so sorry! How are the girls? You are so strong, I know you’ll be fine…

It was said with love and the best of intention – I get that. But every time someone said it I would think:

“What about me? Why don’t they ask how I’m doing?”

The truth is that I am strong. I could take care of everything during this challenging time. My girls and I would be fine – I knew that.

BUT I secretly craved support. I wanted nothing more than to have someone say “Tina, let me help you here. Let me take this off your shoulders.”

I didn’t know how to ask for that support – so it didn’t happen.

Truth be told I’m sure it was offered at times but my own beliefs that “I have to take care of everyone, and I have to take care of things on my own” would have blinded me to it.

As time went on it became obvious that I could NOT keep doing it all alone. In order to keep running my business as a single mama I had to learn how to ask for – and RECEIVE – support.

I had to learn how to stop feeling GUILTY about asking for help and instead embrace it as a gift from one human to another.
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The truth of what’s been going on in my business

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In my last blog post I opened up a can of worms, chronicling about the Dark Night of the Business Soul.

Today, though, I want to share with you about my own journey…

It started a couple of years ago. I had hit the point of success in my business that I had always wanted.

  • I was making great money
  • Doing work I enjoyed with great clients
  • Had an awesome team
  • Working about 30 hours per week – no weekends!

I had accomplished what I set out to accomplish and it was good… but something was off. Something was missing and I couldn’t put my finger on it.

Despite my success, I wasn’t truly happy. And those sneaky little thoughts crept in:

“It wasn’t supposed to feel this way”

“Why aren’t I happy?”

“If this isn’t ‘IT’ then what is?”

I had everything that I wanted from my business – an amazing team, good money and plenty of free time. And I was feeling this way? Read More

The Dark Night of the BUSINESS Soul

By | General Biz, Leadership, Success Mindset | No Comments

I’ve been going through an interesting journey the past couple of years and I’m curious if you can relate…

It starts with a hint of dissatisfaction.

“It wasn’t supposed to be this way”

“Why aren’t I happy?”

“If this isn’t ‘IT’ then what is?”

That quiet voice in the night – saying things that you would rather not hear.

After all, you’ve been working your butt off to get this far. You’ve achieved what you set out to achieve. And it’s working.

You’ve created a business doing what you are good at.

You are making a comfortable amount of money.

You do great work and your clients love you.

Put simply, you are where you wanted to be and you still don’t feel like you’ve arrived.

After all this work, you still aren’t satisfied. It doesn’t feel like enough.

Another little voice kicks in now:

Read More

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